The world doesn’t need another coupon book. That was part of the thinking behind author Kimberly Palmer’s decision to write “Smart Mom, Rich Mom: How to Build Wealth While Raising a Family.”
Palmer, who also is the author of “Generation Earn” and “The Economy of You,” couldn’t help but notice that a lot of the personal finance books aimed at moms seemed to be mostly about couponing and shopping smarter at the grocery store.
“That’s so minor,” she says. “I wanted to write a book that would look at the bigger picture.”
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